Richardson, John E.

Annual editions : marketing 06/07 / John E Richardson. - 28th ed. - [S.l.] : McGraw-Hill/Dushkin, 2005. - 224 p. ; 28 cm. - Annual editions : marketing. . - Annual editions : marketing .

This twenty-eighth edition of ANNUAL EDITIONS: MARKETING provides convenient, inexpensive access to current articles selected from the best of the public press. Organizational features include: an annotated listing of selected World Wide Web sites; an annotated table of contents; a topic guide; a general introduction; brief overviews for each section; a topical index; and an instructor’s resource guide with testing materials. USING ANNUAL EDITIONS IN THE CLASSROOM is offered as a practical guide for instructors. ANNUAL EDITIONS titles are supported by our student website, www.dushkin.com/online

0073528366 (paperback) 9780073528366 (paperback)

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