Handbook of technology management /
Gerard H. Gaynor.
- 1st ed.
- [S.l.] : McGraw-Hill Professional, 1996.
- 912 p. ; 24 cm.
Master the proven principles of technology management (TM) to improve your company's financial performance and competitive position. Handbook of Technology Management, edited by Gerard H. Gaynor, gives you an enterprise-wide view of technology to help you manage your business as a system. . .optimize investments in technology. . .achieve efficient business integration. . .and monitor and measure TM effectiveness. Detailed case studies illustrate the TM efforts of such organizations as Motorola and Digital Equipment--valuable lessons you can use to ensure the success of your own company.