TY  - GEN
AU  - Hanna,Mark
AU  - Newman,W.Rocky
TI  - Operations management: an integrated approach 
SN  - 013258526X (hardcover)
U1  - 658 
PY  - 2001///
CY  - [S.l.]
PB  - Prentice Hall
N2  - This textbook emphasizes two major themes, first, that adding value and customer satisfaction should be the ultimate objective of any firm, and second, integrated operations - it usually takes coordinated operations to deliver the combination of service and value required to satisfy customers
UR  - http://www.amazon.com/exec/obidos/ASIN/013258526X/chopaconline-20
ER  -