Cases in strategic management /
A. J. Strickland, Arthur A., Jr. Thompson.
- 10th ed.
- [S.l.] : Mcgraw-Hill College, 1997.
- 704 p. ; 25 cm.
Thompson / Strickland CASES is the softcover cases component of this marketing-leading strategic management package. With this edition, the text portion now contains the best coverage of the resource-based view of the firm, keeping up Thompson/Strickland's Strategic Management commitment to currentness in thought, excellence in package, and reliability overall.