TY  - GEN
AU  - Rowe,Alan J.
AU  - Mason,Richard O.
AU  - Dickel,Karl E.
TI  - Strategic management: a methodological approach 
SN  - 020158638X (hardcover)
U1  - 658.4012 
PY  - 1993///
CY  - [S.l.]
PB  - Addison Wesley Longman
N2  - Authors present a tool or technique and illustrate its use with a filled-in worksheet. These methodologies are then supported by readings and practical analysis of actual business cases. DLC: Strategic planning-U.S
UR  - http://www.amazon.com/exec/obidos/ASIN/020158638X/chopaconline-20
ER  -