Shah,Kruti <br/><br/>
Advertising and Integrated Marketing Communications. 
Kruti Shah 
 - 1st. 
 - New Delhi  McGraw Hill Education.  2014 
 - 889p. 
<br/><br/> Paper Cover 
<br/><br/><label>ISBN: </label>9781259026058 
<br/><br/><label>ISSN: </label>9781259026058 
<br/><br/><label>Subjects--Personal Names: </label><br/>Shah,Kruti
<br/><br/><label>LC Class. No.: </label>659 
<br/><br/><label>Dewey Class. No.: </label>659