Guillén, Mauro F.

Emerging markets rule . growth strategies of the new global giants . Growth strategies of the new global giants Mauro F. Guillen and Esteban Garcia-Canal. - New York : McGraw-Hill, 2013. - v, 202 p. : ill. ; 24 cm.

Hard Cover

Includes bibliographical references (p. 187-193) and index.

Introduction: a permanent revolution -- Execute, strategize, then execute again -- Cater to the niches -- Scale to win -- Embrace chaos -- Acquire smart -- Expand with abandon -- No sacred cows! -- Take action!

9780071798112 (alk. paper) 0071798110 (alk. paper) 9780071798129 (ebk.) 0071798129 (ebk.)

2012033515


Guillén, Mauro F.


Lean manufacturing.
Strategic planning.


Developing countries--Economic conditions.

HC59.7 / .G823 2013

658.4012091724