Customer-centric project management /
Elizabeth Harrin and Phil Peplow.
- Farnham ; Burlington, VT : Gower, c2012.
- xiv, 115 p. : ill. ; 24 cm.
- Advances in project management .
0
Includes bibliographical references (p. [103]-105) and index.
Introducing a customer-centric process -- Why customers count -- Why collaborative project management is not enough -- Measuring project performance -- Customer centricity in practice: a case study -- Customer centricity in a project environment -- Refining your customer-centric approach -- Implementing exceed -- Moving forward with customer-centric project management.