TY  - BOOK
AU  - Tapp,Alan.
AU  - Tapp,Alan.
TI  - Principles of Direct and Database Marketing: A Digital Orientation
SN  - 9788131764411
SN  - 978813176
AV  - 658.84 
U1  - 658.84 
PY  - 2012///
CY  - New Delhi
PB  - Pearson
KW  - Tapp,Alan.
N1  - Paper Cover
ER  -