Operation China : from strategy to execution /
Jimmy Hexter, Jonathan Woetzel.
- Boston, Mass. : Harvard Business School Press, c2007.
- xix, 212 p. : ill. ; 24 cm.
Includes bibliographical references (p. 199-202) and index.
Good enough is no longer enough -- Changing rules for business success -- Principles of world-class execution -- World-class execution -- Learning to win in China's many markets -- Developing competitive products -- The next advantage for manufacturing -- Getting more from sourcing more in China -- Distribution : changing times -- Talent holds the key -- Where to start -- The future of business in China -- The looming wave of mergers and acquisitions -- Win in China--or lose everywhere -- Notes -- Index -- About the authors.