Andreasen, Alan R.,  1934- <br/><br/>
Strategic marketing for nonprofit organizations / 
Alan R. Andreasen, Philip Kotler. 
 - 7th ed. 
 - Upper Saddle River, NJ :  Pearson/Prentice Hall,  c2008. 
 - xxii, 504 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780131753723 (hardcover : alk. paper) 013175372X (hardcover : alk. paper) 
<br/><br/><label>LCCN: </label>2007032487 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Nonprofit organizations--Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .K6312 2008 
<br/><br/><label>Dewey Class. No.: </label>658.8/02