Tariq, Zara Swati <br/><br/>
The Effect of brand personality in purchase decision making of vehicle in working women of urban Pakistan  
Zara Tariq Swati. 
 - Islamabad:  NBS - NUST,  2012. 
 - 52 p. : ill. ;  30cm. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA Thesis.
<br/><br/><label>Dewey Class. No.: </label>658