Muhammad Shayan Khalid. <br/><br/>
The Effect of Product Placement on Purchase Intention, with Recall as a Mediatory Variable: In Context of Pakistan  
Muhammad Shayan Khalid. 
 - Islamabad :  NBS - NUST,  2016. 
 - vi, 39 p. : ill. ;  30cm. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA Thesis.
<br/><br/><label>Dewey Class. No.: </label>658