TY  - BOOK
AU  - Sakrani, Hira
AU  - Dr. Usama Umer (Internal)- Dr. Joe Bogue (External)
TI  - New Product Development and Customer Knowledge Management in Pakistan - An exploratory study of processes and activities
U1  - 620.05 
PY  - 2013///
CY  - Karachi
PB  - PNEC - NUST
KW  -  Industrial & Manufacturing Engineering MS-Thesis
ER  -