TY  - BOOK
AU  - Kent, Raymond
TI  - Marketing research, measurement, method and application
SN  - 1-86152-155-3
U1  - 658.83 KEN 
PY  - 1999///
CY  - NEW YORK
PB  - INTERNATIONAL THOMSON
KW  - MARKETING RESEARCH METHODS,MARKETING RESEARCH APPLICATIONS,MARKETING RESEARCH MEASUREMENT
ER  -