TY  - BOOK
AU  - Ball , Donald . A , Mcculloch, Wendell .H , Frantz, Paul L
TI  - International business , the challenge of global competition
SN  - 0-07-253797-3
U1  - 658.049 INT 
PY  - 2004///
CY  - NEW YORK
PB  - MCGRAW HILL
KW  - INTERNATIONAL BUSINESS ENTERPRISES -MANAGEMENT, INERNATIONAL BUSINESS ENTERPRISES, INTERNATIONAL ECONOMIC RELATIONS
ER  -