TY  - BOOK
AU  - Kotler, Philip, Keller, Kevin Lane, Koshy, Abraham
TI  - Marketing management, a south asian perspective
SN  - 9788131716830
U1  - 658.8 KOT 
PY  - 2009///
CY  - INDIA
PB  - PEARSON EDUCATION  ASIA
KW  - MARKETING MANAGEMENT
ER  -