TY  - BOOK
AU  - THOMAS, ROBERT J
TI  - NEW PRODUCT SUCCESS STORIES , LESSONS FROM LEADING INNOVATOR'S
SN  - 0-471-01320-X
U1  - 658.575 NEW'T 
PY  - 1995///
CY  - NEWYORK
PB  - JOHN WILEY
ER  -