TY  - BOOK
AU  - Tsiptsis, Konstantinos , Chorianopoulos, Antonios
TI  - Data mining techniques in crm , inside customer segmentation
SN  - 9780470743973
U1  - 005.741 TSI 
PY  - 2009///
CY  - UK
PB  - JOHN WILEY & SONS
KW  - DATA MINING TECHNIQUES.DATA MINING
ER  -