Linoff, Gordon.S , Berry, Michael .J.A <br/><br/>
Data Mining Techniques for marketing, sales, and customer relationship management 

 - 3rd 
 - DELHI:  WILEY,  2012 
 - XI, 847P 
<br/><br/> PB 
<br/><br/><label>ISBN: </label>9788126534722 
<br/><br/><label>Subjects--Topical Terms: </label><br/>DATA MINING.DATA MINING TECHNIQUES.
<br/><br/><label>Dewey Class. No.: </label>006.312 LIN