Philip R. Cateora, <br/><br/>
International marketing 

 - Twelfth Edition 
 - New York:  McGraw Hill Irwin.  2005. 
<br/><br/><label>ISBN: </label>0072941642 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International Marketing
<br/><br/><label>Dewey Class. No.: </label>658.84  / CAT