Reedy, Joel. <br/><br/>
Electronic marketing : integrating electronic resources into the marketing process / 
Joel Reedy, Shauna Schullo, Kenneth Zimmerman. 
 - Fort Worth :  Dryden Press,  c2000. 
 - xxiv, 466 p. :  ill. ;  28 cm. 
 - The Dryden Press series in marketing .
<br/><br/><label>ISBN: </label>0030211077 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Telemarketing.<br/>Internet marketing.
<br/><br/><label>Dewey Class. No.: </label>658.84