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The Effect of Branding on Consumer Behavior: Blind & Non-Blind Tests of Tea Brands in Pakistan Hira Syed.

by Syed, Hira | Mr. Bilal Chohan.

Material type: Text Text Publisher: Islamabad: NBS - NUST, 2016Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
Comparative Study of Effect of Culture on Technology Adoption in Pakistan and USA: Using UTAUT Model and Hofstede's Cultural Dimensions / Hira Syed

by Syed, Hira | Dr. Akhtar Nawaz Malik.

Material type: Text Text Publisher: Islamabad : CEME - NUST, 2014Availability: Items available for loan: Central Library (CL)Call number: 620.005 (1).
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