NUST Institutions Library Catalogue

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IMPACT OF DIGITAL CONTENT MARKETING ON BRAND PERFORMANCE Asra Masoor.

by Masood, Asra | Ms Fatima Zaheer.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Islamabad : NBS - NUST, 2017Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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Online Impulse Buying in Pakistan Usama Gilani.

by Gilani, Usama | Ms Fatima Zaheer.

Material type: Text Text Publisher: Islamabad : NBS - NUST, 2017Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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Consumer factors affecting e-commerce and online advertising in Pakistan / Sara Akbar

by Akbar, Sara | Ms. Fatima Zaheer.

Material type: Text Text Publisher: Islamabad: NBS - NUST, 2014Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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Employer Branding in the Education Sector of Pakistan / Komal Iqbal.

by Iqbal, Komal | Ms. Fatima Zaheer.

Material type: Text Text Publisher: Islamabad: NBS - NUST, 2013Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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The Effects of Subliminal Advertising on Brand Preference and Consumer Drive Hammad Khan.

by Khan, Hammad | Ms. Fatima Zaheer.

Material type: Text Text Publisher: Islamabad: NBS - NUST, 2013Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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The Effect of Product Placement on Purchase Intention, with Recall as a Mediatory Variable: In Context of Pakistan Muhammad Shayan Khalid.

by Muhammad Shayan Khalid | Ms. Fatima Zaheer.

Material type: Text Text Publisher: Islamabad : NBS - NUST, 2016Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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Role of ATL and BTL advertisements in current political scenario of Pakistan Zainab Akhtar.

by Akhtar, Zainab | Ms. Fatima Zaheer.

Material type: Text Text Publisher: Islamabad : NBS - NUST, 2015Availability: Items available for loan: Central Library (CL)Call number: 658 (1).
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