How to win campaigns : 100 steps to success / Chris Rose.

By: Rose, Chris, 1956-Material type: TextTextPublisher: London ; Sterling, VA : Earthscan, 2005Description: xxiv, 231 p. : ill. ; 23 cmISBN: 1853839620; 1853839612Subject(s): Social action | Communication in social action | Social marketing | Persuasion (Psychology) | PublicityDDC classification: 659 LOC classification: HN18 | .R628 2005Online resources: Table of contents | Contributor biographical information
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Item type Current location Home library Shelving location Call number Status Date due Barcode Item holds
Book Book Central Library (CL)
Central Library (CL)
Chinese Studies 659 ROS (Browse shelf) Available CL-D-1934
Total holds: 0

Includes bibliographical references (p. [202]-224) and index.

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