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Consumer behavior :i mplications for marketing strategy Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 6th ed. Publisher: Chicago : Irwin, c1995Availability: Items available for loan: Central Library (CL)Call number: 658.83420973 HAW (1).
Consumer behavior : implications for marketing strategy / Del I. Hawkins.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 6 Sub ed. Publisher: [S.l.] : Richard D Irwin, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.83420973 HAW (1).
Consumer behavior : implications for marketing strategy / Del I. Hawkins.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 6 Sub ed. Publisher: [S.l.] : Richard D Irwin, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.83420973 (1).
Market-Based Management. Strategies for Growing Customer Value and Profitability. Roger J.Best

by Best,Roger J | Best,Roger J.

Edition: 5th.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi PHI Learning. 2009Availability: Items available for loan: Central Library (CL)Call number: 658.8 BES (1).
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