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Marketing : best practices / K. Douglas Hoffman.

by Hoffman, K. Douglas | Czinkota, Michael R | Dickson, Peter R | Dunne, Patrick | Griffin, Abbie.

Edition: 2nd ed. Publisher: [S.l.] : South-Western College Pub, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 HOF (2).
Services Marketing. Concepts,Strategies and Cases. K.Douglas Hoffman.

by Hoffman,K.Douglas | Hoffman,K.Douglas.

Edition: 1st.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Australia CENGAGE Learning. 2010Availability: Items available for loan: Central Library (CL)Call number: 658.8 HOF (1).
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