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Essentials of marketing Charles W. Lamb, Joe F. Hair and Carl McDaniel

by Lamb, Charles W. Joseph F. Hair, Jr. and Carl McDaniel.

Edition: 7th Publisher: Austraila South-Western, Cengage Learning 2012Availability: Items available for loan: Central Library (CL)Call number: 658.822 LAM (1).
Marketing with student cd-rom and infotrac college edition / Charles W. Lamb.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl.

Edition: 6th ed. Publisher: [S.l.] : South-Western College Pub, 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 LAM (1).
Strategic marketing management cases / David W. Cravens, Charles W. Lamb, Victoria Lynn Crittenden.

by Cravens, David W | Lamb, Charles W | Crittenden, Victoria Lynn.

Edition: 7th ed. Publisher: [S.l.] : Mcgraw-Hill (Tx), 2002Online access: Amazon.com Availability: Items available for loan: Central Library (CL)Call number: 658.802 CRA (2).
Essentials of marketing Charles W. Lamb

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio South-Western, Thomson Learning 2003Availability: Items available for loan: Central Library (CL)Call number: 658.8 LAM 2003 (1).
Strategic marketing management cases / David W. Cravens, Charles W. Lamb, Victoria L. Crittenden.

by Cravens, David W | Lamb, Charles W | Crittenden, Victoria Lynn.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, c2002Availability: Items available for loan: Central Library (CL)Call number: 658.802 CRA 2002 (1).
Essentials of marketing

by Summers, Jane , Gardiner, Michael , Lamb, Charles W.

Edition: 3RDMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: JAPAN CENGAGE LEARNING 2009Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 658.8 ESS (1).
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