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		Marketing strategy : planning and implementation / Orville C., Jr. Walker. by Walker, Orville C., Jr \| Boyd, Harper W., Jr \| Larreche, Jean-Claude. Edition: 2nd ed. Publisher: [S.l.] : Richard D Irwin, 1995Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.802 WAL (1). Place hold Find in NUST Repository
		Marketing strategy : planning and implementation / Orville C., Jr. Walker. by Walker, Orville C., Jr \| Boyd, Harper W., Jr \| Larreche, Jean-Claude. Edition: 2nd ed. Publisher: [S.l.] : Richard D Irwin, 1995Online access: Amazon.com \| Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.802 WAL (1). Place hold Find in NUST Repository