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Consumer behavior :i mplications for marketing strategy Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 6th ed. Publisher: Chicago : Irwin, c1995Availability: Items available for loan: Central Library (CL)Call number: 658.83420973 HAW (1).
Consumer behavior : marketing strategy perspectives / J.Paul Peter.

by Peter, J.Paul | Olson, Jerry.

Publisher: [S.l.] : Irwin Professional Publishing, 1986Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 PET (1).
Product management / Donald R. Lehmann.

by Lehmann, Donald R | Winer, Russell S.

Publisher: [S.l.] : Richard D Irwin, 1993Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.5 LEH (1).
Fundamentals of selling : customers for life / Charles M. Futrell.

by Futrell, Charles M.

Edition: 5th ed. Publisher: [S.l.] : Richard D Irwin, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.85 FUT (1).
International and global marketing : concepts and cases / Taylor W. Meloan.

by Meloan, Taylor W | Graham, John L.

Publisher: [S.l.] : Richard D Irwin, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.848 MEL (1).
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 12th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1996Availability: Items available for loan: Central Library (CL)Call number: 658.8 PER (2). Lost (1).
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