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International marketing / Philip R. Cateora.

by Cateora, Philip R | Graham, John L.

Edition: 12th ed. Publisher: [S.l.] : Irwin/McGraw-Hill, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 CAT (3).
International marketing / Philip R. Cateora.

by Cateora, Philip R | Hess, John M | Graham, John | Graham, John.

Edition: 11I.S.ed ed. Publisher: [S.l.] : McGraw-Hill Publishing Co., 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.848 CAT (4).
Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.

by Johansson, Johny K.

Edition: 3nd ed. Publisher: [S.l.] : Irwin/McGraw-Hill, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.848 JOH (1).
Advertising and promotion : an integrated marketing communications perspective, sixth edition / George E. Belch.

by Belch, George E | Belch, Michael A.

Edition: 6th ed. Publisher: [S.l.] : McGraw-Hill Companies, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 343.94082 BEL (2).
Principles of advertising and imc / Tom Duncan.

by Duncan, Tom.

Edition: 2nd ed. Publisher: [S.l.] : McGraw-Hill/Irwin, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 659.1 DUN (1).
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