000 02922fam a2200421 a 4500
001 1699895
003 OSt
005 20180117090005.0
008 950814s1995 nyu bs 001 0 eng
010 _a 95038488
020 _a0684807521
035 _a(OCoLC)33047178
035 _a(OCoLC)ocm33047178
035 _a(NNC)1699895
040 _aDLC
_cDLC
_dNNC
_dOrLoB
043 _aae-----
_aas-----
_aaz-----
050 0 0 _aHC460.5
_b.R64 1995
082 0 0 _a330.95
_220
100 1 _aRohwer, Jim.
245 1 0 _aAsia rising /
_cJim Rohwer.
260 _aNew York :
_bSimon & Schuster,
_c1995.
263 _a9511
300 _a382 p. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
520 _aThe extraordinary economic success of East and Southeast Asia over the last forty years, and the likelihood that this success will continue during the next twenty-five years and expand to India, is one of the great events of the second half of the twentieth century. In one of the year's most provocative business books, Jim Rohwer argues that the wealth generated by Asia's resurrection will create tides of business and financial opportunities for Western companies and their workers.
520 8 _aDrawing on examples from throughout the region, Rohwer shows how governments that combine free-market economic policies and very limited welfare benefits have unleashed the creative and adaptive abilities of their citizens, in the process creating huge new middle classes of consumers.
520 8 _aChina has already begun to follow in its neighbors' footsteps, and India is poised to do the same: together these two giants, whose fate will sway that of all of Asia, will be the engines that drive Asia's economic expansion into the twenty-first century.
520 8 _aHow will Western, and in particular American, firms fare in the competition for Asia's booming business? Assessing the relative strengths and weaknesses of American, European, Japanese, and South Korean multinationals, Rohwer finds that many American firms hold some critical advantages, including an ability to adapt to the cultures of Asia and to the diverse methods by which business is conducted in that part of the world.
520 8 _aOverall, American companies appear well situated to profit handsomely from Asia's growing demand for financial, construction, and other services.
650 0 _aEconomic history
_y1945-
651 0 _aEast Asia
_xEconomic conditions.
651 0 _aSoutheast Asia
_xEconomic conditions.
651 0 _aSouth Asia
_xEconomic conditions.
900 _bTOC
942 _2ddc
_cBK
999 _c3382
_d3382