| 000 | 00976 a2200229 4500 | ||
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| 020 | _a0321015479 | ||
| 020 | _a9780321015471 | ||
| 082 | 0 | 4 | _a659.2 |
| 090 |
_c1191 _d1191 |
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| 100 | 1 | _aWilcox, Dennis L. | |
| 245 | 1 | 0 |
_aPublic relations : _bstrategies and tactics / _cDennis L. Wilcox. |
| 250 | _a5th ed. | ||
| 260 |
_a[S.l.] : _bLongman Pub Group, _c1997. |
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| 300 |
_a584 p. ; _c24 cm. |
||
| 500 | _aHardcover. | ||
| 520 | _aPresents an overview of public relations principles, concepts and methods, and up-to-date case studies. Topics covered include ethics and professionalism, international public relations, the environment, crisis management and diversity in the workplace. | ||
| 700 | 1 | _aAult, Phillip H. | |
| 700 | 1 | _aAgee, Warren K. | |
| 856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0321015479/chopaconline-20 |
| 856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0321015479 |
| 942 |
_aNBS _cBK _k659.2 WIL |
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| 999 |
_c343721 _d343721 |
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