| 000 | 00982 a2200205 4500 | ||
|---|---|---|---|
| 020 | _a0130650757 | ||
| 020 | _a9780130650757 | ||
| 082 | 0 | 4 | _a658.8 |
| 090 |
_c1833 _d1833 |
||
| 100 | 1 | _aWind, Yoram (Jerry) | |
| 245 | 1 | 0 |
_aConvergence marketing : _bstrategies for reaching the new hybrid consumer / _cYoram (Jerry) Wind. |
| 260 |
_a[S.l.] : _bFT Press, _c2001. |
||
| 300 |
_a368 p. ; _c23 cm. |
||
| 500 | _aPaperback. | ||
| 520 | _aIlluminates the 'centaur,' showing what today's customers can do, what they're choosing to do, how they're evolving, and where they're headed. Discover how to respond today and begin optimizing your entire organization to serve tomorrow's fastest growing markets and most valuable customers. | ||
| 700 | 1 | _aMahajan, Vijay. | |
| 856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0130650757/chopaconline-20 |
| 856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0130650757 |
| 942 |
_aNBS _cBK _k658.8 WIN |
||
| 999 |
_c344344 _d344344 |
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