| 000 | 00833 a2200205 4500 | ||
|---|---|---|---|
| 020 | _a0415093171 | ||
| 020 | _a9780415093170 | ||
| 082 | 0 | 4 | _a658.8 |
| 090 |
_c1881 _d1881 |
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| 100 | 1 | _aO'Shaughnessy, John. | |
| 245 | 1 | 0 |
_aCompetitive marketing : _ba strategic approach / _cJohn O'Shaughnessy. |
| 250 | _a3 Sub ed. | ||
| 260 |
_a[S.l.] : _bIntl Thomson Business Press, _c1995. |
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| 300 |
_a768 p. ; _c25 cm. |
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| 500 | _aHardcover. | ||
| 520 | _aThis new edition of a best selling international text now covers strategic marketing and includes up-to-date examples of all areas of marketing throughout. | ||
| 856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0415093171/chopaconline-20 |
| 856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0415093171 |
| 942 |
_anbs _cBK _k658.8 SHA |
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| 999 |
_c344392 _d344392 |
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