000			01891 a2200205 4500
020			_a0072537892
020			_a9780072537895
082	0	4	_a658.049
090			_c3315 _d3315
100	1		_aHill, Charles W. L.
245	1	0	_aGlobal business today / _cCharles W. L. Hill.
250			_a3rd ed.
260			_a[S.l.] : _bMcgraw-Hill (Tx), _c2003.
300			_a1 v. (unpaged) ; _c26 cm.
500			_aPaperback.
520			_aCharles Hill's "Global Business Today , 6e" (GBT) has become an established text in the International Business market for several key reasons: it is comprehensive and up-to-date; it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, it maintains a tight, integrated flow between chapters, it focuses on managerial implications, it makes important theories accessible and interesting to students, and it incorporates ancillary resources that enliven the text and make it easier to teach. The success of the first five editions of "Global Business Today" has been based in part upon the incorporation of leading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT - so much so that the writing has become Charles Hill's trademark. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader.
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0072537892/chopaconline-20
856	4	0	_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0072537892
942			_aNBS _cBK _k658.049 HIL
999			_c345799 _d345799