000 01106 a2200217 4500
020 _a0030258170
020 _a9780030258176
082 0 4 _a658.403072
090 _c3785
_d3785
100 1 _aZikmund, William G.
245 1 0 _aBusiness research methods 6e /
_cWilliam G. Zikmund.
250 _a6th ed.
260 _a[S.l.] :
_bHarcourt,
_c2000.
300 _a660 p. ;
_c25 cm.
500 _aHardcover.
520 _aOVERVIEW This best-selling text continues in its sixth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. It is the ideal text for the undergraduate and first year MBA courses in marketing, management, or quantitative studies.
700 1 _aZikmund, Eilliam G.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0030258170/chopaconline-20
856 4 0 _3Amazon customer reviews
_uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0030258170
942 _aNBS
_cBK
_k658.403072 ZIK
999 _c346250
_d346250