000 01259 a2200205 4500
020 _a0073528366 (paperback)
020 _a9780073528366 (paperback)
082 0 4 _a380
090 _c4191
_d4191
100 1 _aRichardson, John E.
245 1 0 _aAnnual editions :
_bmarketing 06/07 /
_cJohn E Richardson.
250 _a28th ed.
260 _a[S.l.] :
_bMcGraw-Hill/Dushkin,
_c2005.
300 _a224 p. ;
_c28 cm.
490 1 _aAnnual editions : marketing.
520 _aThis twenty-eighth edition of ANNUAL EDITIONS: MARKETING provides convenient, inexpensive access to current articles selected from the best of the public press. Organizational features include: an annotated listing of selected World Wide Web sites; an annotated table of contents; a topic guide; a general introduction; brief overviews for each section; a topical index; and an instructor’s resource guide with testing materials. USING ANNUAL EDITIONS IN THE CLASSROOM is offered as a practical guide for instructors. ANNUAL EDITIONS titles are supported by our student website, www.dushkin.com/online
830 _aAnnual editions : marketing
856 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0073528366/chopaconline-2
942 _aNBS
_cBK
_k658.05 RIC
999 _c346642
_d346642