| 000 | 01122 a2200193 4500 | ||
|---|---|---|---|
| 020 | _a0256140537 (hardcover) | ||
| 020 | _a9780256140538 (hardcover) | ||
| 082 | 0 | 4 | _a658.4 |
| 090 |
_c5268 _d5268 |
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| 100 | 1 | _aBateman, Thomas S. | |
| 245 | 1 | 0 |
_aManagement : _bbuilding competitive advantage / _cThomas S. Bateman, Scott A. Snell. |
| 250 | _a3rd ed. | ||
| 260 |
_a[S.l.] : _bRichard D Irwin, _c1996. |
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| 300 |
_a588 p. ; _c29 cm. |
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| 520 | _aFocusing on management and building competitive advantage, this text is organized around four themes: cost, quality, speed and innovation. It has been updated with current business examples and management research and includes coverage of NAFTA, European unification, strategic alliances and the MBA Enterprise Corps. The book places greater emphasis on entrepreneurship and small businesses and contains 42 new experiential exercises. Student learning aids include end of chapter cases and end of part case incidents. | ||
| 700 | 1 | _aSnell, Scott A. | |
| 856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0256140537/chopaconline-20 |
| 942 |
_aNBS _cBK _k658 SNE |
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| 999 |
_c347683 _d347683 |
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