000			01903 a2200241 4500
003			OSt
005			20180116182900.0
008			160615b xxu||||| |||| 00| 0 eng d
020			_a0804746745 (hardcover)
020			_a9780804746748 (hardcover)
040			_c0
082	0	4	_a658.401 BOL 2004
100			_aRichard J. Boland
245	1	0	_aManaging as designing / _cRichard Boland Jr., Fred Collopy.
250			_a1st ed.
260			_a[S.l.] : _bStanford Business Books, _c2004.
300			_a312 p. ; _c24 cm. _bHB
520			_aManaging as Designing explores the design attitude, a focus for managerial analysis and decision making that draws on principles from architecture, art, and other areas of design. Based on a workshop associated with the opening of the Peter B. Lewis Building (designed by Frank Gehry), the book includes keynote speeches from Frank Gehry and Karl Weick. The premise of this book is that managers should act not only as intelligence gatherers and decision makers, but also as designers. Though decision and design are inextricably linked in management action, managers and scholars have too long emphasized the decision face of management over the design face. In a series of essays from a multitude of disciplines, the authors develop a theory of the design attitude that contrasts with the more traditionally accepted and practiced decision attitude. Their fresh view of management promises to provide a way into some of the most pressing issues facing organizational leaders today. The contributors are from a wide variety of backgrounds including design, architecture, sociology, history, choreography, strategy, economics, music, accounting, and computer science.
700	1		_aJr., Richard Boland.
700	1		_aCollopy, Fred.
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0804746745/chopaconline-20
942			_aNBS _cBK _k658.401 BOL _2ddc
999			_c347740 _d347740