000 01471 a2200193 4500
020 _a0071111522 (hardcover)
020 _a9780071111522 (hardcover)
082 0 4 _a651.74
090 _c5366
_d5366
100 1 _aLesikar, Raymond Vincent.
245 1 0 _aBasic business communication :
_bskills for empowering the internet generation /
_cRaymond Vincent Lesikar, Marie Elizabeth Flatley.
250 _a10th ed.
260 _a[S.l.] :
_bIrwin/McGraw-Hill,
_c2004.
300 _a606 p. ;
_c28 cm.
520 _aLesikar and Flatley's, Basic Business Communication (BBC): Skills for Empowering the Internet Generation, has long been known as a solid introductory business communication book that gets to the writing skills sooner than most other texts and gives students true 'how-to' skills in all areas of business communication. It has solid examples, and is both consumer-and service-oriented. Its strength has also been its use of margin notes, cartoons and photos that relate to the concepts and use of cases. Recent editions have established BBC as truly cutting edge; it was the first text in the market with PowerPoint as part of its package, the first to have an online chapter, and with the 9th Edition is now the first to offer writing tips and templates for PDAs (personal digital assistants).).
700 1 _aFlatley, Marie Elizabeth.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0071111522/chopaconline-20
942 _aNBS
_cBK
_k651.74 LES
999 _c347777
_d347777