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001 17957212
003 OSt
005 20180116183004.0
008 131129s2014 cau 000 0 eng
010 _a 2013956531
020 _a9780857027863 (hardback)
020 _a9780857027870 (pbk.)
035 _a(DLC)17957212
035 _a(DLC)2013956531
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
050 _a658.8
082 _a658.8
100 1 _aCopley, Paul.
245 1 0 _aMarketing communications management .
_bAnalysis,Planning,and Implementation.
_cPaul Copley.
250 _a2nd edition.
260 _aNew Delhi
_bSAGE.
_c2014.
263 _a1409
300 _a464p.
500 _aPaper Cover
600 _aCopley, Paul.
700 _aCopley, Paul.
906 _a0
_bibc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2ddc
_cBK
_k9199
999 _c349975
_d349975