000 01081cam a2200337 a 4500
001 17311106
003 OSt
005 20180116183011.0
008 120521s2013 nyua 001 0 eng
010 _a 2012020780
020 _a9780073529974 (alk. paper)
020 _a0073529974 (alk. paper)
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF1416
_b.C375 2013
082 0 0 _a658.84
_223
100 1 _aCateora, Philip R.
245 1 0 _aInternational marketing .
_cPhilip R. Cateora, Mary C. Gilly, John L. Graham.
250 _a16th ed.
260 _aNew York :
_bMcGraw-Hill Irwin,
_c2013.
300 _axxxiii, 638 p. :
_bcol. ill. ;
_c29 cm.
500 _aIncludes indexes.
600 _aCateora, Philip R.
650 0 _aExport marketing.
650 0 _aInternational business enterprises.
700 1 _aGilly, Mary C.
700 1 _aGraham, John L.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_k658.84
999 _c350271
_d350271