000 01885nam a2200265 a 4500
001 ASIN2888931036
003 OSt
005 20180116192418.0
008 130805s2009 xxu eng d
020 _a2888931036 (paperback)
020 _a9782888931034 (paperback)
040 _c00
050 0 4 _aZ246
082 0 4 _a686.22
100 1 _aJury, David.
_96936
245 1 0 _aWhat is typography? /
_cDavid Jury.
260 _a:
_bRotovision,
_c2006.
300 _a256 p. ;
_c22 cm.
520 _aFollowing the huge success of the Essential Design Handbooks series, What is Typography? is the ultimate compact guide to the discipline that lies at the epicenter of design and communication. This unparalleled handbook explores the formal structures and acceptable variations of type as fundamental disseminators of information. It also uncovers the various ways in which typographers, as well as linguists, psychologists, philosophers, and information designers, have applied studies in this area. What is Typography? breaks down the anatomy of typography to explore tools and processes, methods of organizing the mechanics of type, and the various means of arranging and displaying type. It also looks at how different media, and consequent reproduction processes, underpin every aspect of typographic design. Beyond academic analysis of the subject, What is Typography? celebrates work from the vanguard of typographic design, showcasing an impressive, eclectic portfolio from the world's foremost practitioners. This book is a key resource for student designers as well as professionals in the field.
650 0 _aGraphic design (Typography)
_96937
650 0 _aType and type-founding
_96938
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/2888931036/chopaconline-20
942 _2ddc
_cBK
999 _c353792
_d353792