000			00483nam a22001577a 4500
020			_qHBK.
082			_a658
100			_aKhan, Hammad
245			_aThe Effects of Subliminal Advertising on Brand Preference and Consumer Drive _cHammad Khan.
260			_aIslamabad: _bNBS - NUST, _c2013.
300			_aVar p. : ill. ; _c30cm.
650			_aMBA Thesis. _917629
700			_aMs. Fatima Zaheer. _918199
942			_2ddc _cTHE
999			_c527495 _d527495