000			01712cam a2200337 a 4500
001			15764220
005			20221010094840.0
008			090605s2010 enka b 001 0 eng
010			_a 2009020556
020			_a9780749454852
020			_a0749454857
035			_a(OCoLC)ocn320800586
040			_aDLC _cDLC _dBTCTA _dYDXCP _dC#P _dDLC
050	0	0	_aHD57.7 _b.C488 2010
082	0	0	_a658.4 _bCHE
100	1		_aCheverton, Peter. _999570
245	1	0	_aBuilding the value machine : _btransforming your business through collaborative customer partnerships / _cPeter Cheverton.
260			_aLondon ; _aPhiladelphia : _bKogan Page, _c2010.
300			_axiii, 225 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references and index.
505	0		_aThe value machine -- Leadership : the pivotal activity -- Fuelling the value machine -- Market segmentation -- Customer classification -- Account management : being appropriate -- The people -- The business strategy -- The value creation process -- The critical success factors -- Getting cross-functional teams to work -- Leading the change.
650		0	_aLeadership.
650		0	_aMarketing. _97291
650		0	_aCustomer services. _991121
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1005/2009020556-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1005/2009020556-d.html
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1005/2009020556-t.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c591580 _d591580