| 000 | 00759pam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 4749670 | ||
| 003 | NUST - PNEC | ||
| 005 | 20170116181053.0 | ||
| 008 | 850124s1986 ilua b 001 0 eng | ||
| 010 | _a 85001572 | ||
| 020 | _a0030056683 | ||
| 020 | _z0030013828 | ||
| 040 |
_aDLC _cLIBRARY _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.2 _b.Z54 1986 |
| 082 | 0 | 0 | _a658.83 ZIK |
| 100 | 1 | _aZikmund, William G. | |
| 245 | 1 | 0 |
_aExploring marketing research / _cWilliam G. Zikmund. |
| 250 | _a2nd ed. | ||
| 260 |
_aChicago : _bDryden Press, _cc1986. |
||
| 300 |
_axxiii, 778 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographies and indexes. | ||
| 650 | 0 |
_aMarketing research. _xMIS |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c68464 _d68464 |
||