000 00572 a2200169 4500
020 _a0750653353 (pbk.)
040 _aDLC
100 1 _aSmith, P. R.
245 1 0 _aeMarketing excellence : the heart of ebusiness
_cP.R. Smith and Dave Chaffey.
260 _aOxford :
_bButterworth-Heinemann,
_cc2002.
300 _axiii, 340 p. :
_bill. ;
_c25 cm.
500 _aPublished in association with: the Chartered Institute of Marketing.
650 0 _aInternet marketing.
700 1 _aChaffey, Dave.
710 _aChartered Institute of Marketing.
942 _cBK
_k658.84 SMI
_2ddc
999 _c8671
_d8671