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Mastering data mining: the art and science of customer relationship management the art and science of customer relationship management Michael J. A. Berry, Gordon Linoff.

by Berry, Michael J. A | Linoff, Gordon | Berry, Michael J. A.

Publisher: New York : Wiley Computer Pub., c2000Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for loan: Central Library (CL)Call number: 006.3 BER (1).
Data mining techniques : for marketing, sales, and customer support Michael J.A. Berry, Gordon Linoff.

by Berry, Michael J. A | Linoff, Gordon.

Publisher: New York : Wiley, c1997Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for loan: Central Library (CL)Call number: 006.3 BER (5).
E-roadmapping : digital strategizing for the new economy / Stefan P. Bornheim.

by Bornheim, Stefan P | Weppler, Jutta | Ohlen, Oliver.

Publisher: [S.l.] : Palgrave Macmillan, 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 BOR (1).
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