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		The future of competition : co-creating unique value with customers / C. K. Prahalad, Venkat Ramaswamy. by Prahalad, C. K \| Ramaswamy, Venkat. Publisher: [S.l.] : Harvard Business Press, 2004Online access: Amazon.com Availability: Items available for loan: Central Library (CL)Call number: 658.4 PRA (1). Place hold Find in NUST Repository
		The future of competition : co-creating unique value with customers / C.K. Prahalad, Venkat Ramaswamy. by Prahalad, C. K \| Ramaswamy, Venkatram. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Pub., c2004Online access: Table of contents Availability: Items available for loan: Central Library (CL)Call number: 658.4 PRA (1). Place hold Find in NUST Repository